The New Social Media (Wars)

I’ve been involved in a number of posts on The Customer Collective where there have been some personal attacks by a few social media zealots against some of us that have a more balanced view of the capabilities and tools required for effective B2B selling going forward in this new(est) economy.   Jonathan Farrington1, Dave Brock, [...]

What's Your Sales Strategy During This Recession?

Josh Gordon did a really nice job writing a white paper (registration required) on the results of a survey done by The Customer Collective.  Josh interviewed Jill Konrath, Denis Pombriant, David Bonnette and me.  Our observations and recommendations were incorporated into the piece. It became clear with the first of the findings that many sales [...]

To: Blog Lurkers / Subj: What Are You Thinking?

Robin Fray Carey from The Customer Collective and I have been exhanging emails. TCC is a fine example of a Web 2.0 community.  I’m pleased to be part of it.  I had asked Robin a question about the demographics of the 3,000 or so users on her site.  It seemed to me that they were mostly [...]