Sales Training: 12 Obstacles We Must Overcome

Back in October I delivered the keynote at SMT’s conference.  I shared with the audience ESR’s list of 12 obstacles that must be overcome for sales training to begin to have the degree of impact that a few the leading sales training companies are having with every client.

Sales training is most often reactive. We [...]

How Do You Fix Sales Ineffectiveness?

What’s going on here?

Sales training has been around for more than 100 years.  Yet every year, new approaches appear with the promise of being “The Silver Bullet.”  Old approaches—even those that are relevant to fixing the proble—are labeled “old-school,” and rejected.
On Amazon.com there are 29, 469 books under the category of “How to Sell.”  In [...]

My Interview with SMT

I was recently interviewed by Lori Champion from SMT (The Professional Society for Sales & Marketing Training) as part of the ramp-up for their annual conference in Orlando October 14 – 16, 2009.  I’ll be keynoting at the event.  The topic will be Sales Excellence 2012: Overcoming Tough Obstacles,  Achieving Measurable Results.
Lori’s interview begins:
What do [...]

Here's What's Going On

ESR has a unique perspective on sales performance improvement. We don’t deliver sales training or sales consulting. We’re sales training industry observers, analysts, researchers and advisors to our clients on what works in sales effectiveness and training.
Here’s what’s been going on at ESR:

A large client in the financial services sector is working very hard [...]